top of page

In-person & Online
Thurs 19th Oct 2023
The Oval, London.

3 Incredible tracks, 30+ Amazing speakers to help you


Daniel Terhorst-North

Enterprise Transformation and Technical Delivery SME

Talk Title

How to Bake a Change

Talk Abstract

There is no one-size-fits-all recipe for transformation, but that doesn't mean consultants and methodology firms aren't lining up to sell you one. Be it the ubiquitous SAFe, the "Spotify model" (which Spotify quickly outgrew), or some other lovechild of Scrum and RUP with its own cutesy vocabulary, the kitchen has decided what you are having without even asking what you want.


The usual counter is that every organisation and context is different, so it needs its own unique recipe which you need to figure out from scratch.


I think the truth sits somewhere in between. Each situation needs its own contextual approach, but you don't have to start from nothing. I have spent the last decade exploring, applying, rejecting and adapting all kinds of principles and guidelines, tricks and techniques, and successful playbooks for specific contexts.


I won't try to sell you a recipe for transformation, but I will share some change cooking tips that might mean yours doesn't fall flat


Daniel has been coaching, coding and consulting for over 25 years, with a focus on applying systems thinking and simple technology to solve complex business problems.


He uses techniques from Lean operations, Theory of Constraints and Agile software development to help organisations anticipate and respond to the challenges of changing

business needs.

Daniel is the originator of Behaviour-Driven Development, an agile approach to software development that encourages teams to deliver the software that matters by emphasising the interactions between stakeholders.


He also proposed Deliberate Discovery, which challenges assumptions around software planning and estimation. He argues that there are no best practices and that everything we do is subject to opportunity cost.

Dan North
bottom of page