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Week 3 - People

Bianca Sias

Enterprise Transformation Coach


Thursday 22nd July 12:30 - 14:00 BST

Storytelling: Shifting the culture through sharing experiences


“The humid air enveloped them, while they laid on their backs staring up at the blanket of stars.” As you read that, what was your reaction? An asthmatic may have instinctively coughed. Another person may have fanned themselves. Maybe you skimmed the sentence altogether, scrolling beyond to find a subject more appealing to you than this narrative. In any case, your brain went into motion, in a different way than what you might have originally expected.

With the many avenues of communication, it is difficult to engage the audience. In this case, the audience is our co-workers and our leadership. Competing lines of communication, an overload of data, and the commitment to deliver work get in the way of innovation and productivity. Wouldn’t it be great to be able to pause for a moment to be transformed to a place to gain a better understanding of the purpose? In this talk, we will discuss the importance of storytelling and how you can use it to help shift the lens on culture. Afterwards, you will:

Understand how a great story can transform culture
Craft an engaging narrative to communicate strategy
Deliver information through stories


Bianca Sias is an Enterprise Transformation Coach and Agile Strategy Lead at JPMC. She has been an Agilist for the past 13 years.

As an enterprise transformation coach, she is responsible for being a disruptor for good. She changes mindsets and behaviors to foster collaboration and innovation in a transparent and safe environment. By directly engaging with teams and individuals, she coaches them toward better working practices through small, incremental improvements. She trains individuals at all levels on all things Agile.

She is incredibly passionate about all things related to human behavior and constantly searches for ways of improvement. She is an advocate for systems thinking and divergent thinking---using both for kaizen. Make it Better is her personal life motto.

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